Competitive Intelligence cycle in the light of web 2.0 tools

Luc Quoniam, Charles-Victor Boutet

Abstract


We propose in this study, detailing our observations and research on the impact of the web 2.0, its associated tools, the cycle of the economic intelligence with new paradigms such as the many-to-many, new practices such as active SEO allow any individual, firm, to impact heavily on the aforementioned round, both in terms of information circulation, as data collection.

Keywords


Competitive Intelligence

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