Journal of Intelligence Studies in Business

The Evolution of Competitive Intelligence: A Systemic Approach to Organizational Management

2023-10-02T16:42:53+00:00

An integrated approach to competitive intelligence (CI) promotes a deeper understanding, and CI appears to be evolving into a systemic view with an integrated approach across all organizational management processes. Individual components of CI were previously considered mainly as specific functional responsibilities, but today they are also considered from a conceptual perspective and organizational management. Such approach must include an increasing number of elements and ensure their mutual interaction and management, resulting in an increasingly complex model.

SECI Knowledge Model and Opportunities of Engaging Business Intelligence by Maturity Level: Case Study at Selected Businesses in the Czech Republic

2023-10-02T16:48:50+00:00

This study aims to examine the possibilities of engaging business intelligence (BI) with regard to the level of maturity within systemic knowledge management (KM). The individual modes of knowledge sharing and conversion are illustrated in Nonaka’s SECI model that defines four conversion modes of knowledge exchange: socialisation, externalisation, combination and internalisation. The submitted case study presents the current and potential engagement of BI when applying knowledge conversion tools in three Czech organisations of various sizes. Most businesses use both tools (BI and KM) but they are often not able to coordinate their joint implementation in a suitable way. Currently, the results of the case study indicate a more optimal adaptation in the environment of larger businesses. However, the addressed businesses, regardless of their size, most often see the potential and great opportunities of the tools in the combination mode in the future.

Putting futures literacy and anticipatory systems at the center of entrepreneurship and economic development programs – A View from the UNESCO Co-chair in Anticipatory Systems for Innovation and New Ventures

2023-10-02T17:06:51+00:00

Integrating futures thinking and anticipatory thinking into programs can help improve economic opportunities The UNESCO Chair’s approach has helped improve economic opportunities, for organizational and municipalities/economic regions. It is hoped that the results can be used to help others bring this approach into their programs. Perhaps those running/part of entrepreneur/small business development programs, accelerators and incubators will see the University of New Brunswick (UNB) UNESCO program and may look at ways to include futures thinking and anticipatory systems thinking in their programs. Finally, the approach has helped cities/municipalities, perhaps those involved in regional economic development will integrate the Chairs approach.

The Role of Marketing Intelligence in Improving the Efficiency of the Organization: An Empirical Study on Jordanian Hypermarkets

2023-10-02T17:15:00+00:00

In today's competitive business environment, marketing intelligence plays a crucial role in improving the efficiency of organizations in hypermarkets in Jordan. The purpose of this study is to explore the role of marketing intelligence in improving the efficiency of hypermarkets in Jordan. The paper discussed the concept of marketing intelligence, the importance of marketing intelligence in hypermarkets, the benefits of marketing intelligence, and the challenges that hypermarkets may face while using marketing intelligence. The study conducted on a convenience sample consisting of 256 respondents showed that there is an impact of market research, competition intelligence, and consumer intelligence as the main dimensions of marketing intelligence on the efficiency of hypermarkets in Jordan. While there was no effect of the dimensions of marketing analytics and product intelligence on the efficiency of hypermarkets in Jordan. The study also provided a set of important recommendations for the companies surveyed.

The Use of Theories in Competitive Intelligence: a Systematic Literature Review

2023-10-02T17:26:12+00:00

The field of competitive intelligence is growing as organisations are looking to increase their competitive advantage in a global society. As this field grows, so does the research and academic literature on this practice. While theory that specifically focuses on competitive intelligence may be limited, theories from other popular and related fields such as management and psychology have been used to explain or guide some the popular competitive intelligence processes with the competitive intelligence cycle. This paper attempts to lay a foundation of relevant theory from previously published literature on competitive intelligence by mapping these theories against the six identified competitive intelligences processes.

The qualitative approach used to achieve this was a literature analysis, involving thematic analysis through a process of coding. The resulting consolidation and processing of these theories led to the development of a useful framework from which other current and future theories can be added, paving the way for further theory development in the field of competitive intelligence.

A comparative analysis with machine learning of public data governance and AI policies in the European Union, United States, and China

2023-10-02T17:33:49+00:00

This paper explores the public data governance and AI policies in the world’s three main technological regions which are the United States, China, and European Union based on scientific literature analysis with machine learning. We used the RapidMiner text mining algorithm to classify texts and define the recuring themes in each region through Terms Frequency-Inverse Document Frequency, supervised machine learning techniques with KNN, and Naïve Bayes. Therein, our results reveal the most influential items for each region that emphasize three different approaches in China, the United States and the EU.